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Greater Giving Service Turns Text Messages into Donations

Contact: Dana Simons, Greater Calling Ministry, 800-303-3781

TERRE HAUTE, Ind., Jan. 13 /Christian Newswire/ -- Greater Calling Ministry announced today that it has expanded its telecommunications services to include Greater Giving; a text giving service. "Text Giving is the next wave of innovation in the fundraising arena and we wanted to be sure churches and ministries had access to this new form of collecting donations", said Dana Simons, Executive Director of Greater Calling. "There are over 270 million cell phones in the US and they are fast becoming the ubiquitous device for every form of communication. While online giving has become common and accounts for $15 Billion in annual contributions, Text Giving is just getting started, but we believe it will quickly become a standard way of making donations", she added.

The process involves the donor texting a special word (called a keyword) to a short code (a shortened version of a phone number). Once the donor has confirmed their intent to donate by responding with the word YES, the $5 or $10 donation is added to their cell phone bill. The mobile carriers have generously agreed to collect the donations and forward them on to the Mobile Giving Foundation, who then re-grants the funds to the charitable organization. It makes giving easy for both the donor and for the non-profit organization. For a demo of the service, text DEMOGIVE to 27138.

Greater Calling provides the setup of the campaigns with the carriers along with a robust online reporting system to monitor the donation activity. The service is only available to qualified non-profit organizations. For more information, visit www.greatercalling.org or call 1-800-303-3781.