Contact: Chelsey Corn, True Potential Publishing, 864-836-4111 ext 101
TRAVELERS REST, S.C., July 12, 2012 /Christian Newswire/ -- True Potential Publishing, Inc. announced that it has acquired the business assets and operations of Milestones International Publishers from Milestones Evangelistic Ministries of Shippensburg, Pennsylvania. The purchase includes the transfer of all inventory, business activities, author agreements and distribution relationships.
The purchase of Milestones assets and operations will augment True Potential's position in the traditional Christian book publishing industry and benefit Milestones' existing authors and book sales through True Potential's unique, consumer driven business model. Engagement with True Potential's Media and Marketing division will further enhance the digital and consumer visibility of Milestones' books and authors.
Milestones' Publisher, Jim Rill will remain as publisher for the Milestones brand as well as manage True Potential's publishing business.
True Potential Founder and President Steve Spillman said about the acquisition, "With Milestones' reputation for both quality books and great authors and its deep experience in the traditional Christian publishing industry we feel like we've added a vital component to True Potential's capabilities that perfectly compliments its strategy of combining 21st Century digital technology with direct to consumer engagement to connect authors with their audience on a global scale. This marriage will be very good for both True Potential and for Milestones' authors and audience."
About True Potential: True Potential Publishing, Inc. is based in Travelers Rest, South Carolina, with offices in Tulsa, Oklahoma; Huntsville, Alabama and Jerusalem, Israel. Along with its wholly owned subsidiary, True Potential Media, the company combines the very best of both traditional media and marketing and cutting edge digital technology to 'reach the world' with its authors' and clients' message. True Potential serves individual authors as well as ministries, non-profits and both private and public commercial companies.